Case Study
CB Lockers
CB Lockers is a local business based in Asoke, Bangkok that provides safe deposit rental services to locals and expats in the surrounding areas. Operating since 2003, CB Lockers has state-of-the-art private vaults fully managed by G4S, the world’s largest security company. Whether you want to protect your important documents, collectibles, photographs, personal jewelry, or precious metals, CB Lockers is here to give you the peace of mind you deserve.
Objective
CB Clockers
CB Lockers is a local business based in Asoke, Bangkok that provides safe deposit rental services to locals and expats in the surrounding areas. Operating since 2003, CB Lockers has state-of-the-art private vaults fully managed by G4S, the world’s largest security company. Whether you want to protect your important documents, collectibles, photographs, personal jewelry, or precious metals, CB Lockers is here to give you the peace of mind you deserve.
Website History
Unfinished Website
Having some trouble with the previous agency not being able to complete the site within a given timeline, the client came to us with a clear idea in mind of what they needed.
After assessing the scope of the work, we built the sitemap and decided on the content strategy to go for. We focused on two main elements:
- Relevancy (creating content relevant to the niche without being too specific)
- Design (creating a site that looks elegant, safe, and easy to navigate)
Our Strategy
Start From Keyword Research
Since the client had never done keyword research in the past, we started there. We wanted to build a strong foundation in preparation for link building initiatives and paid campaigns via Google Ads.
Our initial focus was on keyword research, on-page optimization, analytics setup, and retargeting (via Google Ad, YouTube Ads, and Facebook Ads) to further identify opportunities to drive high commercial intent traffic to our client’s website.
Once we got the basics corrected, we focused on claiming and optimizing their Google Listing to rank on the Map, and building well-balanced, quality links.
We also worked on creating new landing pages to elevate their most competitive keywords to the top of the rankings where they continue to stay today.
For this specific client, we also created 3 promotional videos and managed several YouTube and Facebook Ad campaigns.
The Results
Top Google Rankings
Five months after the campaign began, CB Lockers experienced top Google rankings for all the main targeted keywords, an increase of 100% in organic traffic, and a well-earned increase of 350.68% in conversions from both Thai and English users.
Testimonials
Knowledgeable, Hardworking, and Sincere
Review from Neal, one of CB Locker’s founders:
Matteo is knowledgeable, hardworking, and sincere. We have worked together for a year now, and I must say he is constantly looking to improve, he is never satisfied with the status quo. If you are looking for a long-term partner who will offer valuable insights and strategies on how to take your business to the next level, then SEO Heroes is the company to work with!
Ready to get Started
Scale and Grow!
Your business needs to be taking advantage of Google’s immense access to potential customers and leads. Relying on organic traffic isn’t a long-term solution if you want to really scale and grow your business. Remember, your first campaigns might not be as effective as you expect. It takes time to learn the process and modify your strategies based on the data in your analytics. Use the information above to get started.